Dream Big Event Design
This project involved the development of a dynamic brand identity for DreamBig, an industry-led initiative encouraging students aged 15+ to pursue careers in advanced manufacturing across the Irish Midlands. Designed to feel both inspiring and credible, the identity communicates innovation while remaining aligned with the established ATIM Cluster brand framework.
Central to the brand is a symbolic logo representing Digitalisation, Robotics, Engineering, Automation, and Materials — five pillars of modern manufacturing — visually expressed through interconnected forms that suggest unity, collaboration, and community. The visual system was carefully structured to stand independently while integrating seamlessly with the ATIM master brand through aligned typography and colour.
The identity was rolled out across a wide range of logos, branded merchandise, business cards, flyers, brochures, pull-up banners, caps, t-shirts, lanyards, showcase screens, screen graphics, and digital templates, creating a consistent presence across events, educational environments, and promotional campaigns. The result is a scalable, future-ready brand that strengthens engagement, promotes industry pathways, and supports the next generation entering the manufacturing sector.
