Manufacture Excel
This project involved the development of a strategic brand identity for Manufacture Xcel, a sub-brand of ATIM Cluster dedicated to supporting manufacturing innovation across the Irish Midlands. The visual identity was intentionally designed to feel structured, professional, and adaptable, allowing the brand to evolve alongside the rapidly advancing manufacturing sector.
I created a cohesive system built on confident typography, a refined colour palette, and clear graphic language to communicate precision and reliability. The brand was rolled out across business card design, branded merchandise, social media templates, carousel graphics, posters, and marketing materials, ensuring consistency across both digital and print communications.
The result is a scalable corporate identity that strengthens recognition, supports industry engagement, and positions Manufacture Xcel as a credible and future-focused voice within the manufacturing landscape.
