Situana Brand Design
This project involved the creation of a complete brand identity for Situana, an AI-powered training platform designed to help businesses deliver expert training at scale. I designed the logo, typography system, colour palette, and overall visual identity, developing a clean, modern brand that communicates intelligence, confidence, and scalability within the tech and SaaS space. The branding system was supported by comprehensive brand guidelines, iconography, and structured layouts, ensuring consistency across digital platforms, presentations, pitch decks, and marketing materials. The result is a flexible, digital-first visual identity that positions Situana as a credible, future-focused training brand while supporting ongoing product growth and expansion.